Global Clinical Trial Patient Recruitment 2025
Overcoming Challenges in Clinical Trial Patient Recruitment Best Practices and Case Studies
27th March 2025
0845 Chair’s Opening Remarks
STRATEGIC PARTNERSHIPS
09:00 Tailored Success: A Holistic Approach to Patient-Centered Recruitment in Clinical Studies
The session will look at how to use partnerships and a holistic approach to create a smart, highly-focused recruitment effort while focusing on anticipating and meeting the requirements of the patient and the study to boost enrolment.
- Examining the main differences and what can be learned from patient recruitment in acute setting trials
- Real life examples of new methods for recruiting patients
- How to expand the patient awareness of acute setting trials
- Ensuring that protocol planning is not overly rigid
- Real life strategies of how to keep site staff and patients motivated
- Strategies for Building Trust and Engagement in Clinical Trials
Melissa Cabral Associate Director Patient Engagement Bristol Myers Squibb
09:25 Questions & Discussion
NAVIGATING IN UNCERTAINTY
09:30 Navigating the Ripple Effect: Managing Downstream Impact of Global Events in Clinical Trials Patient Recruitment
- Examining Big and Small Pharma's Strategies for Adapting to Uncertain Times.
- Analysing the Effect on Clinical Trial Budgets and Timelines
- Budgeting for Uncertainty: Financial Strategies for Clinical Trials
- Ensuring Continuity: Lessons in Operational Adaptation for Clinical Trials
09:55 Questions & Discussion
THE IMPACT OF PATIENT ADVOCACY
10:00 A Comprehensive Evaluation Of A Practical Case Study Proving How Patient Advocacy Groups Improve Recruitment, Influence Trial Design, And Promote Success
Examine how patient advocacy organisations increase participant enrolment by enabling wider outreach through existing networks and how they will enhance trial acceptance and relevance by assisting in identifying pertinent endpoints and outcomes that are most important to patients.
Tara Hastings Patient Engagement Lead Patient-Informed Development and Health Value Translation Sanofi
10:25 Questions & Discussion
PATIENT-CENTRIC RECRUITMENT
10:30 Empowering Patient-Centric Recruitment in Pediatric: Strategies for Building Trust and Engagement in Clinical Trials
- Analyse how to leverage digital and social media platforms to reach a broader audience and engage potential participants
- Examine how to Utilize data analytics and digital tracking tools
- Examine how to collaborate with influencers, patient advocates, and healthcare professionals with a strong online presence
Sarah Bennett Former Associate Director -Patient Education, Engagement and Recruitment Eli Lilly and Company
10:55 Questions & Discussion
11:00 Morning Refreshment Break
IMPROVING CLINICAL TRIAL OUTCOME
11:30 Providing Patients Equitable Access to Improve Inclusion in Clinical Trials
- Operationalizing clinical research within communities by ensuring the patient is the focus
- How can the healthcare industry help educate patients who are new to research
- Challenges clinical trial participants face and how to overcome those challenges
- How can sites better engage with clinical research participants and patients who are new to research
- How can we improve clinical research access for underrepresented patients
Saumu Lwembe Assistant Director, Patient and Public Involvement, and Engagement NIHR (National Institute for Health and Care Research)
11:55 Questions & Discussion
STREAMLINING PATIENT CARE
12:00 Harnessing Electronic Systems to Reduce Risk and Expedite Delivery
- Explore emerging trends and technologies in electronic healthcare systems.
- Discuss the potential impact of advancements such as artificial intelligence and machine learning on further streamlining patient care.
- Explain how electronic systems can facilitate smoother communication and coordination among healthcare professionals.
12:25 Questions & Discussion
ENGAGING ADVOCACY GROUPS
12:30 Partnering With Advocacy Groups For Recruitment
- How are the advocacy groups structured?
- What's the best way to engage with advocacy groups?
- How to work with these groups for recruitment, including case studies
12:55 Questions & Discussion
13:00 Lunch Break
DATA-DRIVEN RECRUITMENT
14:00 Innovative Patient Recruitment Strategies: Integrating Digital Health, Social Media, Community Engagement, and Data-Driven Insights
This talk will explore how the advent of digital health technologies and the ubiquity of social media platforms have revolutionized our approach, enabling us to connect with potential participants more dynamically and personally. We will explore how these tools can be harnessed to streamline the recruitment process, enhance engagement, and improve overall trial outcomes.
- Community Engagement and Outreach Programs
- Patient Advocacy and Partnership with Patient Organizations
- Using Big Data and AI to Identify Potential Participants
14:25 Questions & Discussion
NAVIGATING THE DIGITAL LANDSCAPE
14:30 Digital Recruitment: Leveraging Technology to Transform Clinical Trial Enrollment
- Address regulatory considerations and compliance requirements related to digital recruitment in clinical trials.
- Highlight how digital recruitment can enhance participant engagement and retention.
- Explore emerging trends in digital recruitment, such as virtual clinical trials and decentralized trial models.
- Discuss strategies for overcoming these challenges, such as building partnerships, addressing digital literacy issues, and ensuring accessibility.
Dr Clare Shaw Dementia Research Delivery Manager NIHR Clinical Research Network Coordinating Centre
14:555 Questions & Discussion
15:00 Close of the conference
